Remember when you were a kid and you’d eat a whole bag of Pop Rocks and chase it with a can of soda? It was like a million micro-bolts of lightning discharging inside your head at once. You experience the same sensation when you encounter a truly original idea. And that’s what really drives us—the desire to bottle those rare and magical sparks thrown off during the creative process. The blank sheets of paper on which ideas are born keep daring us to be more dynamic. At times, they dare us to change the world.
Day in and day out, this is what our creative team does, whether it’s developing the concept for an annual report, designing a website, illustrating a magazine cover, or writing copy for an interstate billboard. We’re always thinking. Doodling. Making new friends. Rethinking. Creating. And savoring every brain-tingling minute of it.